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Aryaka CEO On How The 10-Year-Old Company Is Like A Rolex: 'Classic And Innovative'

'We're a timeless classic—we're like a Rolex watch. We’ve been around for a while but are still as relevant and innovative. The market has evolved, and it’s a great opportunity and great time for us to help our partners make money,' says Aryaka CEO Matt Carter.

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What’s been going on since Aryaka’s latest funding round, and how is that investment being put to use?

A lot of things have been going on since the recent investment and we've been deploying some of that investment capital into our expansion—hiring more salespeople, putting more money into product development and marketing to expand our brand awareness. We also recently announced a partnership with Microsoft, helping them [as one of the first partners for the new Microsoft Azure Networking Managed Services Provider Program]. We are in the process of launching some new product offerings and primarily taking the new investment capital and doubling down on sales, marketing and product development efforts.

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