Networking News
Norwegian Startup Neat Aims To Take Zoom, Microsoft Teams Meetings ‘To The Next Level’
Joseph F. Kovar
‘We really started this company to take this industry to the next level and really deliver the best experience with Zoom. So we really worked very closely with Zoom on the engineering side, the product development side, as well as the market side, to deliver on that,’ says Neat CEO Simen Teigre.

What’s the competitive market for your products? Who is Neat competing against?
I think our main competitors are probably Logitech and Poly. Having said that, though, the market is growing so fast now and demand for devices is so strong that what’s really constraining us is not the competition. The tides are rising, and all boats are rising with the tides. And we’re all in this space to do our best to support our customers with the scale they need for video devices.
Are you working with any distributors in North America?
We’re signing with Midwich Group and their subsidiary in the U.S., [Chesterton, Ind.-based pro A/V distributor] Starin. And we’re also going to be announcing additional distribution partners in the future as well. And we already have a long list of partners that we’ve been working with for a while. CDW is one of our largest partners. We have Anixter, we have SHI, DGI, Insight, Presidio, and a bunch of international partners across the globe. So it’s already a pretty strong channel business, but that’s where we want to double down. With opening up our global channel program with distribution partners, we can expand that even further.