What kinds of tools are brand new that partners didn’t have access to before?
Jake: There’s three features that we want the partner community to realize that is the power of Sentient. The first is around amplified business intelligence — real-time actionable analytics in every part of the lifecycle of a customer, from quote to cash. No more Excel spreadsheets, no more manual communication. A true single pane of glass for every aspect of their business. All of that data is just like right in front of them. Once we have those analytics, that’s when we can take that dial and turn up to 11.
Tools are number two. Basically, we’re layering those on top of the analytics to provide enhance and amplify experience. The first tool that we’re going to market with is called Atlas, it’s a fiber and network mapping tool. The second one is Amplify for account-based intelligence. So essentially, we go out, and we find a bunch of Intel and spend out there in our partners’ customers base and then we tell [partners] where that spend is so they can cross sell, and upsell, and go find more of revenue streams within their own customer base. The third one that we’re launching is a co-branded marketing tool. Essentially, it’s marketing as a service.
Then, number three, is our support pods. We’re calling that people-enhanced automation. We’re connecting our support pods directly into Sentient so when a partner logs in, they can instant message their entire pod — all of their project managers, engineers, you name it — they’re just immediately connected.