9. Cisco Cuts Webex Price, Taking Aim At Zoom
If there’s one thing Cisco has been heads-down focused on over the last 16 months, it’s beating arguably its biggest rival in the collaboration space: Zoom.
As part of that plan, Cisco rolled out more than 800 new features and capabilities in the last 10 months alone to its flagship collaboration platform, Webex. In fact, partners told CRN in June that Webex went from stodgy to cutting edge in the last 18 months. That’s thanks to the ramped-up development of the platform, which included the addition of anonymous questions, polls, and quizzes to boost Webex meeting participation this year.
Cisco in June also lowered the cost of the newly optimized Webex Suite and simplified the sale of collaboration technologies by offering an all-inclusive packaged Webex offering, called Webex Suite. At the same time, the vendor introduced a lower cost alternative to its marquee Webex Desk Pro video endpoint. Webex Desk is a less expensive desktop video device option for home offices and small huddle spaces.