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Here’s What 20 Channel Execs See As The Biggest Challenges Their Partners Face In 2021

We asked the honorees of the Channel Chiefs 2021 list to tell us what they see as the biggest challenges for their partners in 2021. Here’s what they had to say.

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Hewlett Packard Enterprise

Leslie Maher

VP, North America Partners, Inside Sales, SMB

The biggest challenge facing partners in 2021 is the accelerated pace of digital transformation amid an uncertain economic environment. The COVID-19 pandemic has resulted in businesses needing to adjust to remote work, contactless customer engagement and digital everything.

This requires partners to adapt to the solutions most relevant (such as remote workers, HPC, AI, big data, and connectivity at the edge) and have the skills and practices to support these needs.

Customers also want the cloud-like experience, and partners recognize the need to provide cloud services for their hybrid environment and are working to offer pay-per-use and managed services.

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