The 10 Coolest Storage Startups Of 2013

Maxta

CEO: Yoram Novick

Converged infrastructure technology developer Maxta in November entered the market with software the company said eliminates the need for storage arrays in virtualized data centers.

The company's Maxta Storage Platform, or MxSP, is a software-only virtual storage solution that leverages a server's storage, whether internal or direct-attach external capacity, for use as a global pool that can be accessed by virtual machines on the server. Multiple servers can be clustered together to provide a larger storage pool, allowing any virtual machine on one server to access any storage across the cluster. All the storage can be managed with the same user interface used to manage the virtual machines, regardless of which hypervisor is used. Performance is competitive with midrange storage arrays, and solution providers can tune performance by choosing a mix of flash and hard drive capacity.