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5 Ways Dell Technologies Partners ‘Are Going To Win More’ With PowerStore

In an interview with CRN, 20-year Dell EMC veteran Scott Millard breaks down everything Dell Technologies is bringing to the table with PowerStore.

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PowerStore Is Part Of All ‘Existing Channel Storage Acceleration Programs’

PowerStore is going to qualify for all of our existing channel storage acceleration programs including our Competitive Swap incremental incentives, where we had a record year last year in qualified competitive swaps. Also for our New Business incremental incentives, our Partner Preferred account incremental incentives as well as our Tech Refresh incentives, these are all incentives on top of our partner base rebates. If we look at Tech Refresh alone, that’s where we are providing partners qualified leads for modernization and then we’re paying them incremental dollars when they convert those leads. Last year we had a record year, close to $2.5 billion in partner Tech Refresh, so that one program alone is delivering more leads in revenue to our partners than many of our competitors’ total revenue.

 
 
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