HPE’s everything-as-a-service Leadership Is Driving Channel Forward
Hewlett Packard Enterprise’s well established lead in the everything-as-a-service channel race with the HPE GreenLake on-premises cloud services platform is providing big sales and profit gains even as competitors are just now “announcing their intent” to get into the race, HPE Global Channel Chief George Hope told CRN.
“We are giving the partners the ability to start this race already in the lead based on all of the innovation we have done over the past years, the track record we have had for delivering on GreenLake and the proven portfolio we have within our business,” said Hope.
Dell Technologies launched its all-out as-a-service charge with the release of its Apex cloud services portfolio at the Dell Technologies World conference in May. Cisco, meanwhile, told partners at its Cisco Live event in March that it was committed to delivering the majority of its portfolio as a service.
“While everybody else is trying to figure out what their next steps are or what their offerings or portfolio is going to look like, our stuff is fully baked,” said Hope. It is ready to go. Any time wasted not taking advantage of what we already have today is just going to put partners further behind.”
In the most recent quarter, HPE reported a 30 percent year-over-year growth in its annualized revenue run rate—a critical measure of HPE GreenLake cloud service pay-per-use sales—to $678 million. HPE’s total GreenLake-as-a-Service order growth was up 41 percent, with more than 900 partners now actively selling HPE GreenLake.