AI Innovation You Can Trust With Grammarly

Generative AI continues to drive innovation and be a major source of investment for the enterprise. But not all solutions have lived up to the hype.

Noam Lovinsky, Chief Product Officer of Grammarly, says, “It’s sort of this bright shiny object. They look really neat on the outset you wanna try them, but then you realize actually integrating them into your workflow and getting the value for your employer base, day to day/week to week, out of them is actually kind of hard.”

Noam Lovinsky is the chief product officer at Grammarly, which is best known for its writing assistance software that uses AI to detect and fix mistakes in a user’s text. The company has seen success with its AI initiatives, which is why we turned to Lovinsky for tips on determining if an AI tool is worth the buzz.

One question Lovinsky says you should ask is, “Where are you seeing this technology deployed in a way that works effectively with professionals’ existing workflow across all of the applications that they use day to day?”

Scalability is a top factor in an enterprise’s success with AI, as many businesses fail to move beyond the experimental stage into full integration. For that reason, Lovinsky says the channel should look for AI solutions that tackle specific use cases within an enterprise, opening up the potential for widespread adoption. The channel should also keep data privacy and security top of mind.

“So obviously there are the questions of, what are people doing with your data? How are they training models with your data? How do the models they are training with your data affect your competitors and where these applications can be sold in addition to, obviously, you?” Lovinsky says. “I think that’s one thing to consider. I think there’s a lot of potential for dismediation and disruption that people should be aware of when handing over their data to a provider.”

Grammarly prides itself on having the most comprehensive enterprise grade certifications and compliance of any AI writing assistance company on the market. The company also never sells company data or lets third parties train AI models off its data collection. Just two safeguards Grammarly has put in place to ensure “responsible AI,” which experts agree is key in fostering an AI future.