Dell And Redesign: A Winning Formula

At Dell Tech World, innovation and partnership are front and center as Dell Technologies continues to drive transformation in the data center space. One partner making a significant impact is the Redesign Group, a Dell Technologies' Titanium partner that has built its entire data center business around Dell. Since its inception in 2017, Redesign has grown from the ground up, now supporting over 1,200 customers and earning multiple Dell Partner of the Year awards. Phil Sanganario, CEO of the Redesign Group, shared insights on their rapid growth and the strategic choice to partner with Dell.

Redesign chose Dell as their foundation due to the alignment of culture, leadership, and values with their own core principles. Dell's industry-leading positions across the data center portfolio provided the perfect platform for Redesign to build competencies and deliver business outcomes to customers. PowerStore, embraced by Redesign as a key platform, offers simplicity, scalability, and high performance with its active-active dual controller architecture. Dell's world-class support further enhances the value proposition for Redesign's customers. The Partner First strategy introduced by Dell has fostered increased collaboration between Dell's field sales organization and Redesign's teams, driving better outcomes for customers and contributing to Redesign's success.

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