Beyond Print: Vasion’s Approach To Digital Transformation

As businesses work to stay competitive, many are turning to digital transformation and automation to streamline operations and cut costs. These tools help simplify workflows and enable companies to adapt quickly in a fast-changing market.

CRNtv host Sydney Neely speaks with Rod Hughes from Vasion about how the company is helping businesses navigate these challenges. Hughes highlights how automation boosts efficiency and frees up employees to focus on strategic tasks, setting companies up for long-term success.

Segment 1: Understanding The Intersection of Print, Security And Automation

Sydney: Can you start by explaining the importance of security initiatives for MSPs and their customers today?

Rod: Security, as you can imagine, is at the forefront of anything related to computing. About a third of all MSPs surveyed over the last few years are actively managing security for their customers. When you think of Vasion and how we started in print automation—working to enable businesses to seamlessly connect to printers, pull print drivers and move queues into the cloud—security became the next frontier we needed to focus on.

The reason is that, from an infrastructure perspective, companies have spent millions, if not billions, securing firewalls and everything around their networks. But printers have been left as one of the most vulnerable parts of the network. In other words, they’re prime targets for attacks. I think Kaspersky recorded 65,000 attacks over the last several years, and all of these pose a challenge for MSPs, as customers simply expect everything to be secure when the MSP is managing the network.

Segment 2: How Vasion’s Tools Drive Efficiency And Security

Sydney: Rod, what are some of the main products or services that Vasion offers to help companies not only improve their print processes but advance automation and transform digitally?

Rod: Vasion offers a single technology platform in a multitenant hosted environment. This means everything we innovate and develop is available to the end user or the MSP to deploy on their behalf. The platform began with print automation. We have a dedicated portal for MSPs that allows them to create printers, forms and any automation they need for their end users.

Beyond that, the platform includes commonly used tools such as digital signatures and forms-based or PDF-based workflows. Anything necessary to automate business processes is built right in, and it’s part of the standard offering. We also have a billing model specifically designed for MSPs, so they can deploy these technologies without purchasing traditional licenses. It’s all bundled in a usage model that makes it easy to deploy, and it's become very popular in the MSP community.

Segment 3: From Theory to Practice: Vasion’s Best Practices and Success Stories

Sydney: How can companies maximize the benefits of print security and automation using Vasion’s offerings?

Rod: This is a digital transformation journey if you think about it. The simplest thing to do is print automation to allow your output devices to seamlessly connect inside of your network or environment and really have zero administration after they’re set up the first time. The goal of the print platform was really to lower IT costs and involvement in print. That is a very successful application set that our customers love today.

When you think about beginning your digital transformation journey, that’s an easy start. If you look at the next step of automating business processes inside of your organization, the technology is there on the same platform. You have the ability to begin that journey one process at a time. I think what you’ll see is, very quickly and easily, you’re able to automate what have traditionally been very bespoke tasks. Whether they’re coming into email or through some type of SMS system in your network, the ability to have all of your business processes streamlined with the final output of that process archived correctly so it can be found again, that end-to-end automation is technology that’s all over the planet today. We’ve simply packaged it in one nice, easy spot with an easy-to-use interface that allows anyone to begin that journey as they see fit.

For more information about Vasion, visit vasion.com/msp-partner.