Ingram Micro’s Sanjib Sahoo Urges Partners To Rethink AI Strategy And Platform Mindset

In an exclusive interview with CRNtv at the Ingram Micro ONE, Sanjib Sahoo, president of the global platform group at Ingram Micro, shared a compelling vision for how solution providers can harness artificial intelligence (AI) to drive business growth and transformation.

Sahoo emphasized that partners must shift their focus from the “artificial” to the “intelligence” in AI. “Too many times you focus on the artificial piece and forget the intelligence,” he said. “Partners need intelligence to grow their business, understand the ecosystem because the lines are blurry.”

Sahoo outlined how Ingram Micro is leveraging AI to enhance its platforms and empower partners. “We are using AI to make our platforms better, to help our partners and then training them, coaching them with AI to take those solutions better,” he explained. “It’s all about ecosystem solution and bundling.”

A key theme of the conversation was the evolution of platforms and their role in enabling channel success. “People think platform is another tool for your business,” Sahoo said. “A platform connects different parts of the ecosystem. It’s kind of like an operating system that we are building for the channel.”

He described Ingram Micro’s Xvantage platform as a unified ecosystem that integrates vendors, OEMs, hyperscalers, data and services. “Instead of having an AI platform, hardware platform, cloud marketplace, services, we did one,” he said. “We brought everything into one single ecosystem.”

Sahoo also stressed the importance of mindset in embracing AI and driving innovation. “Mindset is very important. It’s not taught anywhere,” he said. “Partners have to look at themselves differently and challenge themselves. Boldness is a habit.”

He concluded with a call to action for solution providers: “Think differently, replace your mindset, reimagine your business and lean on us.”

As the channel continues to evolve, Sahoo’s insights offer a roadmap for partners to stay competitive by embracing intelligence, platform integration and a bold approach to innovation.

To learn more, visit: usa.ingrammicro.com/cep/app/home