Why Ootbi Is The Ultimate Immutable Backup Storage For Veeam

Object First is changing the game in data protection with Ootbi, the out-of-the-box immutable backup storage appliance designed specifically for Veeam. With ransomware threats on the rise, businesses need a secure, simple and powerful backup solution and Object First delivers just that.

David Bennett, CEO of Object First and Object First customer Kevin Prowell, IT manager for Green Contracting, spoke with CRNtv to explore how Ootbi provides customers with the best defense against ransomware.

What’s the role of backup in an effective security strategy?

David Bennett: Immutable backup storage is the best defense against threats like ransomware. No matter how strong your front-end security measures are, things like firewalls, endpoint security, managed detection and response will all eventually fail. And then, the only way to get your business back up and running is recovery with reliable backup data.

How did Object First and Ootbi help lay the groundwork for your company’s security strategy?

Kevin Prowell: I’m a one-man IT team, so I manage everything from infrastructure and security to backup and disaster recovery. I’ve faced my fair share of IT challenges, and I’ve learned how important it is to find practical solutions that just work. When I started searching for a backup storage solution, my top priorities were integration with Veeam, ease of management and ransomware protection. Since implementing Ootbi, my experience has honestly been really easy. It just works. My backups are secure, and I can focus on everything else with confidence. In the end, my choice came down to three factors: simplicity, security and trust in the Object First team, and I couldn’t be happier with my decision.

How was 2024 for Object First, and what plans are on the horizon for the rest of this year?

David Bennett: 2024 was a great year for Object First. Our global customer base increased 374 percent year over year, and our partner ecosystem really took off, with a 262 percent increase in transacting partners.

To support this growth, we improved our partner program, adding deal registration, partner rewards, MDF, training and marketing collateral. We also expanded our partner portal worldwide.

2025 will be another great year for Object First. As a 100 percent channel company, we’re committed to growing and investing with our partners and pushing innovation in the backup storage industry.

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