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Cisco Partner Summit 2018

Cisco Partner Summit 2018

CRN is live in Las Vegas for Cisco Partner Summit 2018

Get all of CRN's coverage of the event here and follow along on Twitter @CRN.

Cisco CMO Karen Walker On Making The Cisco Brand Work Hard For Partners
Cisco CMO Karen Walker introduced a new Cisco marketing campaign intended to arm partners with strong messaging, "five-star" leads and comprehensive enablement. ‘We want the brand to work hard for you,’ she said during a keynote presentation Wednesday.

Cisco Global Channel Chief Tuszik Moves To Modernize Programs, Add Incentives
Oliver Tuszik is trying to strike a balance between the need to propel partners into a new, software and recurring revenue world while acknowledging the importance of maintaining and developing traditional businesses and strategies.

WATCH: Cisco Partner Summit Spotlights Biggest Partner Opportunity In Decades
CRNtv rounds up the top news from the second day of the Cisco Partner Summit in Las Vegas.

Cisco Systems Expands Catalyst 9000 Line With Wireless Controller, Mid-market Switch
‘This is the Catalyst nobody expected,’ Cisco Senior Vice President of Product Management Sachin Gupta says of the Catalyst 9800 controller. ‘We're unifying access in a way that's never been done before. This was the right time to unify the brand. No one expected this, but it just makes sense.’

Cisco Systems Expands Catalyst 9000 Line With Wireless Controller, Mid-market Switch
‘This is the Catalyst nobody expected,’ Cisco Senior Vice President of Product Management Sachin Gupta says of the Catalyst 9800 controller. ‘We're unifying access in a way that's never been done before. This was the right time to unify the brand. No one expected this, but it just makes sense.’

WATCH: Cisco Boosts SD-WAN Offering With Security, Unveils New Collaboration Tools
CRNtv rounds up the top news from the Cisco Partner Conference, where the networking giant is highlighting innovation around security and simplicity.

Cisco Partner Summit 2018: 5 Keys To Becoming A Cisco 'Partner Of The Future'
Nirav Sheth, vice president of partner solutions architecture and engineering, says Cisco is striking a balance between bringing products to market that provide immediate opportunities for partners while developing a ‘road map for the future.’

Cisco Americas Channel Chief Snyder On Pushing Partners Toward App Development
Cisco Americas Channel Chief Rick Snyder says the networking giant has a clear strategy for getting partners into the app development world and ensuring that they continue to reap the profits of Cisco's traditional business as that transition occurs.

Cisco Intros 'Unified Communications On Steroids' With BroadSoft Integration, New Webex Tools
Cisco introduces a cloud phone system, and three new collaboration products at its Partner Summit event in Las Vegas Tuesday, and says the products demonstrate the company's drive to unite product lines into comprehensive, integrated solutions and consistent experiences.

Cisco Partner Summit Preview: Americas Sales Chief Sharritts On SD-WAN, And Stoking Software Growth
Cisco Americas Sales Chief Jeff Sharritts is counting on partners to go all-in with a software-centered, lifecycle-focused strategy to sell across the company's product portfolio and put Cisco a step ahead of a rapidly changing market.

WATCH: Cisco Meraki GM Discusses What’s Changed Since Its Purchase
Cisco Meraki General Manager Todd Nightingale says Cisco’s acquisition has given them power. Nightingale discusses the biggest changes ahead of the six year anniversary of their purchase.

Cisco Channel Chief Tuszik Talks Partner Summit, Application LifeCycle Management: ‘I've been preparing my entire life for this job’
Much of that vision centers around enabling partners to drive lifecycle management business as a means of breaking out of a model dominated by traditional hardware sales and into a strategy that encourages, longer more profitable relationships with forward-looking customers.

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