Kaseya Exec To MSPs: ‘Our Job Is To Help You Achieve Profitability And Efficiency With Less Worry’

‘We know that our MSP partners are no longer the same tech businesses from a decade ago. They’re not just plugging in cables. They’re dealing with complex ecosystems and prioritizing profitability,’ says Jason Pryce, channel development manager at Kaseya.

Kaseya has a renewed focus on initiatives intended to simplify operations for MSPs, deliver stronger product integration and respond to partners' evolving needs. This aims to be done through an ambitious suite of tools and programs designed to enhance flexibility, profitability and integration.

That’s the message Jason Pryce echoed to MSPs at The Channel Company’s XChange NexGen conference in Houston this week. The message comes at the same time as Miami-based Kaseya announced it bought cybersecurity startup SaaS Alerts and unveiled Kaseya 365 User, which gives MSPs the ability to help their customers prevent, respond to and recover from threats to user identity and security.

“We know that our MSP partners are no longer the same tech businesses from a decade ago," said Pryce, channel development manager at Kaseya. "They’re not just plugging in cables. They’re dealing with complex ecosystems and prioritizing profitability. At Kaseya, we’re here to support that transformation. When it comes down to it, our job is to help you achieve profitability and efficiency with less worry.”

[Related: Kaseya Launches Kaseya 365: ‘It’s Been Over $14 Billion Of Investment To Deliver This Platform’]

He highlighted Kaseya's IT Complete platform, an integrated and automated tool suite that helps MSPs handle various operations from marketing meetings to support tickets, that is “a more efficient, single-pane-of-glass system that saves time and cuts costs, rather than juggling a mess of incompatible tools.”

Kaseya 365, a product that allows MSPs to manage, secure, back up and automate all their clients’ environments through one subscription and one license, “offers MSPs a seamless, scalable solution designed to reduce security risks and improve operational efficiency,” Pryce said.

“Our pricing is aimed at giving MSPs breathing room,” he said. “You’ll save on operational costs and can invest those savings where you need them, whether that’s hiring new talent or improving internal resources.”

But the vendor is doing so much more than that. Pryce highlighted flexible contract terms, which offers one-year contract options at a slight premium, a customer retention escape clause where MSPs can qualify for early termination without penalty if they lose a major client, flexpay product substitution so MSPs can reallocate payments from underperforming products to others, and a price lock guarantee, capping contract renewal price increases at five percent.

“We’re not here to undercut our partners’ prices, which can lead to industry devaluation,” he said. "This isn’t a race to the bottom. Instead, it’s about giving MSPs the control to make strategic financial decisions that reinforce their business value."

Maryam Mohammadi, VP of customer experience at Santa Clara, Calif.-based IT Management Corporation, said her company is looking to grow its managed services offerings and is interested in learning more about Kaseya.

“We're investing more in our MSP and I think the pricing that they have is really competitive with the 365 solution,” she said.