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Axcient CEO On Record-Breaking Growth: MSP Consolidation Is A ‘Big Driver’

CJ Fairfield

‘Many of these partners have multiple BCDR solutions that they want to combine. We can bring a more economical solution to the table, and when MSPs are hiring technical resources they can be a lot more efficient with that investment,’ says Rod Mathews, CEO of Axcient.

What’s your message to MSPs today and going forward?

Today I would say listen to what other MSPs are doing with Axcient. It is a tight community. We’ve got lots of case studies and lots of examples of the successes that partners are having with our solutions. If you’re an Axcient customer partner, we want them to let us know what we can do better. If you’re not an Axcient partner, we’d love to have a conversation with you to be able to bring you on board. It’s all about what our partners are experiencing and what our partners are doing. I’m a big believer in that pragmatic marketing thinking that the answer to your question is not in the building. You have to go out and talk to people, you have to go out and meet with partners. The more partners that I meet with, the more it’s this concept of simplifying their environment, improving their productivity and allowing them to deliver a better solution to their customers. That just gets reinforced over and over and over.

What can we expect to see from Axcient for the rest of this year?

You’ll see us continue to focus on delivering innovations in our product. We’ll continue to expand our integrations with some of the leading platforms in the market and we’ll continue to expand our reach into the market. You’ll see us do more with some of the major players in the market over the rest of the year. We’re going to do everything we can to keep delivering what our partners need and doing a great job of satisfying their business requirements and their customers business requirements.

Are you saying there's possible big partnerships coming down the line? Could you tease that a little bit?

That’s about all I can tease right now. There are things that are coming that I will be happy to talk about at the appropriate time.

 

 

 
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CJ Fairfield

CJ Fairfield is an associate editor at CRN covering solution providers, MSPs and distributors. Prior to joining CRN, she worked at daily newspapers, including The Press of Atlantic City in New Jersey and The Frederick News-Post in Maryland. She can be reached at cfairfield@thechannelcompany.com.

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