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Deloitte’s Big Bets On Google Generative AI, ‘Proactive’ Workforce Transformation

Mark Haranas

“[Generative AI] feels like an evolution that has not happened before in terms of the scope, but also the pace at which things are moving. The capabilities of the technology are real,” said Deloitte’s Gopal Srinivasan.

What are some generative AI use cases with Google Cloud that are driving enterprise sales and opportunities for Deloitte ?

After a long time, enterprises are looking across the entire business to say, ‘Where can we drive productivity and optimize how we run our business? Where can we capture new revenue and growth through the hyper personalization and better customer engagement.’

While all of that encompasses many specific use cases, where the power of the Deloitte-Google partnership is unique in that, generative AI is not going to exist in isolation. You still need to plug it into the workflows of the enterprise, you still need to harness the private data that the enterprise has and train those models.

This is going to require that workforces within businesses are reskilled and reallocated to areas where currently we’ve been going through a period of labor shortage in several areas. And these technologies allow you to drive more productivity, but it’s also going to require proactive workforce transformation.

Trustworthy AI is one of the Deloitte’s offerings in the AI domain. This allows us to combine what Google is introducing from a technology standpoint to enable compliance, privacy, data security, etcetera, with our principles, policies and processes to allow a company to use AI responsibly. So customers can have trust in what is being delivered. That’s something our partnership delivers.

 

 
Mark Haranas

Mark Haranas is an assistant news editor and longtime journalist now covering cloud, multicloud, software, SaaS and channel partners at CRN. He speaks with world-renown CEOs and IT experts as well as covering breaking news and live events while also managing several CRN reporters. He can be reached at mharanas@thechannelcompany.com.

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