Cloud News

Google Cloud Next 2023: The 20 Biggest Product Launches

Mark Haranas

Here’s the 20 products unveiled at Google Cloud Next 2023 today around AI, cloud infrastructure and cybersecurity that you need to know about.

Google Cloud’s innovation engine was on fire at Google Cloud Next 2023 today in San Francisco with the cloud company launching everything from a new networking platform and BigQuery Studio to more than a dozen artificial intelligence offerings via Vertex AI and Duet AI.

“We are in an entirely new era of digital transformation, fueled by gen AI,” said Google Cloud CEO Thomas Kurian at Google Cloud Next 2023 on Tuesday. “This technology is already improving how businesses operate and how humans interact with one another. It’s changing the way doctors care for patients, the way people communicate, and even the way workers are kept safe on the job. And this is just the beginning.”

[Related: Google Cloud Global VP: Why ‘We Are The Future’ Of Cloud For Partners]

The $32 billion Mountain View, Calif.-based cloud superstar announced 20 new or enhanced products at Google Cloud Next today, highlighted by the company’s focus in 2023 on artificial intelligence, and more specifically, generative AI.

Duet AI was injected into some of Google Cloud’s most popular offerings, PaLM 2 was upgraded, and Vertex AI received a healthy dose of new generative AI capabilities.

“On top of our world-class infrastructure, we deliver what we believe is the most comprehensive AI platform—Vertex AI—which enables customers to build, deploy and scale machine learning (ML) models,” said Kurian. “We have seen tremendous usage, with the number of gen AI customer projects growing more than 150-times from April to July this year.”

On the cloud infrastructure front, Google Cloud launched new cloud TPUs, virtual machines powered by Nvidia, and a new premium edition of Google Kubernetes Engine (GKE).

Google Cloud Next 2023: Day 1

Thousands of partners and customers flocked to the Moscone Center in San Francisco this week for Google Cloud Next 2023, marking the first time since 2019 that the company has held its flagship event in-person.

“Today at Google Cloud Next 2023, we’re proud to announce new ways we’re helping every business, government, and user benefit from generative AI and leading cloud technologies,” said Kurian in a blog post today. “It’s been an exciting year so far for Google Cloud.”

Google Cloud generated a record $8 billion in revenue during its second quarter 2023, representing a 28 percent sales growth year over year. Google’s 28 percent cloud sales growth was larger than both Amazon Web Services (AWS) and Microsoft during Q2 2023. Furthermore, for the first time ever, Google Cloud is now generating a profit. In Q2 2023, the company generated operating income of $395 million in the quarter, compared to a loss of $590 million in Q2 2022.

Google Cloud Next runs from Aug. 29 to Aug. 31.

CRN breaks down the 20 biggest product launches at the event that channel partners, ISVs and Google customers need to know about.

Mark Haranas

Mark Haranas is an assistant news editor and longtime journalist now covering cloud, multicloud, software, SaaS and channel partners at CRN. He speaks with world-renown CEOs and IT experts as well as covering breaking news and live events while also managing several CRN reporters. He can be reached at

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