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SADA CEO: Google-Mandiant To Best AWS, Microsoft In Security

Mark Haranas

‘This Mandiant acquisition is the largest acquisition [Google Cloud CEO] Thomas Kurian’s ever made. It’s a stake in the ground about the most important part of this cloud journey for most organizations, which is security first,’ says SADA CEO Tony Safoian in an interview with CRN.

Where is SADA witnessing the most growth? What’s hot right now at SADA?

There is significant demand for more and more services—whether that’s professional services or flex managed services, for them to be able to absorb and consume.

We’ve realized that we’ve grown so tremendously fast, that a lot of our customers are really only in the beginning stages of their cloud transformation journey.

We also know that services, cloud, infrastructure, platform and app monetization can be complex. So we spent the last year to 18 months releasing 34 or so different [SADA] POWER offerings that are packaged, easy to consume, easy to buy, predictable, in various parts of security, app modernization, machine learning, artificial intelligence, collaboration—you name it.

We’ve launched those all across any part of the entry point that a customer is on for their cloud journey. We can come in and make a very immediate impact in a short amount of time and for a predictable dollar amount for any part of their cloud journey.

Data is a great example. We have several projects around data, modernization and data migration and so on.

So we are spending the time to make this easy for customers to consume, buy, and see value from—it continues to be a priority for us.

We’re seeing a significant uptick in our services capabilities across now thousands of customers and growing. We won 270 new customers in the first half of 2022 alone, which is significant, but we know that for every one of those, that first win is the beginning of their journey.

 
Mark Haranas

Mark Haranas is an assistant news editor and longtime journalist now covering cloud, multicloud, software, SaaS and channel partners at CRN. He speaks with world-renown CEOs and IT experts as well as covering breaking news and live events while also managing several CRN reporters. He can be reached at mharanas@thechannelcompany.com.

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