Microsoft’s revamped partner program. Expanded offerings from Amazon Web Services and Ingram Micro. A managed security services platform and a partnership between an upstart smart meeting technology provider and a 130-plus-year-old electronics giant.
These were some of the more eye-catching offerings on the showroom floor of Ingram Micro’s 2022 Cloud Summit event held in person in Miami Beach, Fla.
The Irvine, Calif.-based distributor’s showroom featured representatives from tech giants such as Microsoft and AWS, but also less-familiar names for partners including managed security services provider Adlumin and smart assistant technology provider Sembly AI, which recently announced a joint offering with electronics giant Philips.
Unlike major vendor events held during the COVID-19 pandemic, which were online only or featured an online component, Ingram Micro held its summit only in person without any sessions streaming online.
The event gave Ingram Micro CEO Paul Bay a chance to address customers on the future of the company and of distribution in a software-driven world. The Cloud Summit saw not only new distribution investments from vendors, but also new investments from Ingram Micro, which previewed an upcoming Xvantage platform to serve as a digital twin of Ingram.
Here are the vendor services and products that stood out to CRN during the event.
8x8 representatives talked about the company’s Voice for Microsoft Teams service on the floor of Ingram Micro’ 2022 Cloud Summit.
The Campbell, Calif-based company’s direct routing service gives enterprise-grade global telephony and other capabilities to users of Microsoft’s communications platform.
Recent additions to the 8x8 service include call recording and presence sync. In September, 8x8 – based in Campbell, Calif. – announced that the service had surpassed more than 100,000 business users worldwide.
During the Cloud Summit, 8x8 announced an expanded distribution relationship and resale go-to-market strategy with Ingram Micro. The goal of the new agreement is to add more resellers offering 8x8 XCaaS, which includes integrated cloud contact center, voice, team chat, and video meetings capabilities.
In December, 8x8 announced the acquisition of fellow cloud communications specialist Fuze for about $250 million in stock and cash.