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20 Tips On How To Be A Better Channel Chief

The 2016 CRN Channel Chiefs lean on their years of experience running channels to provide tips for today's channel up and comers.

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EMC

Jay Snyder

SVP, Global Alliances

Never lose sight of your end-users, their challenges, and their opportunities. Customers should always be your grounding force, and your mission is to enable their success. If you lose sight of the customer, you'll end up building things that aren't relevant to the market and you're not going to move the needle for you, your partners, or your customers.

I would also encourage people to keep an open mind about partners. It's not just about who's in your immediate ecosystem. Think creatively and strategically about who and what you need to deliver that game-changing solution for your customer.

 
 
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