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The Top 25 Innovators Of 2016

As part of the Top 100 Executives Of 2016, CRN looks at 25 execs that are setting the tone in the technology world.

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1. Matthew Medeiros


StorageCraft Technology

The biggest investment in an IT vendor so far in 2016 did not go to some brash new startup, but instead to an old-school data protection software vendor with some new-school plans. Medeiros in January took over StorageCraft when the investment firm he worked for invested $187 million in StorageCraft, and has since been on a tear to expand the company's reach into the modern storage business.

StorageCraft is not only a powerhouse channel-friendly storage vendor in its own right. The company also has a huge OEM business supplying data protection technology to several leading vendors who work closely with VARs and especially MSPs to develop services around backup and recovery. Under Medeiros' leadership, StorageCraft has moved to rapidly adopt new ways of selling its technology, particularly via cloud and services providers. He presided over the introduction of socket-based licensing and subscription licensing, as well as the launch of the company's first cloud-to-cloud backup and recovery platform. Medeiros also moved quickly to expand StorageCraft's sales and channel executive roster with a new vice president of worldwide sales and vice president of Americas sales, both of whom worked with him when he was at Dell SonicWall.

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