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2017 Channel Chiefs: 15 Innovative Partner Program Updates

CRN asked the 2017 Channel Chiefs honorees to shed some light on the most innovative initiatives their companies rolled out for partners over the last 12 months.

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WatchGuard Technologies

Coletta Vigh

Director, Channel Programs

Developed and implemented a formalized onboarding program that escorts new partners through the initial 90 days of ramping up their WatchGuard business. This ensures that partners are engaged from the beginning, are provided targeted training, go-to-market resources and reach their first WatchGuard sales sooner than ever.

Our initial orientation includes detailed overviews of our partnership benefits, including security pays incentive programs and deal registration, as well as team-orchestrated check-ins along the way to ensure that partners have the details that they need and are never lost as they ramp up with WatchGuard.

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