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2017 Channel Chiefs: 15 Innovative Partner Program Updates

CRN asked the 2017 Channel Chiefs honorees to shed some light on the most innovative initiatives their companies rolled out for partners over the last 12 months.

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Fortinet

Krissy Kelley

Senior Director, Channel Marketing and Programs

A high priority focus for 2016 was to provide channel partners a content marketing offering that allows them to leverage a customized digital thought leadership program that presented the partner company's value proposition alongside the value that Fortinet brings to the market. We saw quick engagement and adoption of the program, and we are continually tweaking the offering so we can accommodate more partners and provide additional resources.

 
 
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