Channel programs News

InterVision’s New CEO On M&A, Competition And Security

C.J. Fairfield

‘I think the timing was right,’ InterVision CEO Jonathan Lerner says of his new position. ‘How will this be the next level of growth? How do we pour jet fuel on that opportunity of the $300 billion and change Infrastructure-as-a-Service addressable market and have double-digit growth for the next three to five years?’

What is one area you want to focus on in your new role? 

We have been experts in products, in solutions, in being the voice when a customer has said, ‘I have an identified need and I need an expert.’ What I bring, and the focus is, to get way out front of that. To get ahead of that identified need to how do we build the case for change around customer strategy. It’s a bit of a shifting dynamic around what’s our secret sauce around solving customer issues.

This is where IT and business have come together. It really takes a different perspective and an additional set of eyes to turn from being very expert around solutions and being very expert around customers. I bring that. I would put my hat on and say, ‘Here’s my flag, here’s what I’ve been able to do in my past—it’s really lead with the customer [from the] outside in. That’s how you get to that next level of growth, really focus where you want to bring expertise and lead with insight around customer change for business outcome.

We’re using IT to drive business outcomes. We don’t just serve IT. IT doesn’t serve IT. We all serve business and it’s incumbent upon us to make sure we know the customer strategy better than our competition.

CJ Fairfield

CJ Fairfield is an associate editor at CRN covering solution providers, MSPs and distributors. Prior to joining CRN, she worked at daily newspapers, including The Press of Atlantic City in New Jersey and The Frederick News-Post in Maryland. She can be reached at

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