AWS Partner GM: 5 New Offerings To ‘Accelerate’ Channel Sales
‘From a solution provider or reseller perspective, the opportunities are really endless,’ Jeff Kratz, general manager of AWS’ Worldwide Public Sector Partners and Programs tells CRN.
Solution Spark For Public Sector Partners Will ‘Jumpstart’ Sales
After a successful nine-month pilot, AWS is set to launch its new Solution Spark for Public Sector Partners program.
The new program provides training and resources to partners to build on top of AWS solutions to solve common customer problems in the public sector. Through Solution Spark for Public Sector Partners, the channel has access to new and developing solutions, promotion on AWS solution pages, and go-to-market support such as joint planning, marketing development funds (MDF) and sales support.
“Partners are going to be able to leverage all of these key assets to accelerate proof of concepts and accelerate customer deployment. Because customers perspectives have changed because of COVID,” said Kratz. “We’re seeing governments that act startups in so many different ways, and they want things now. They want to move with speed.”
The program, which goes into effect in July, aims at helping the channel build solutions that address public sector mission needs by providing partners the ability build on top of the AWS open-source software to jumpstart their solutions offerings.
“The core focus is to provide open-source software in key verticals areas—jumpstarting what a solution provider is offering locally. What we’re providing are the building blocks and the code to, first of all, help get them started. We include with that training, and the resources to build and further customized on top of AWS,” said Kratz.