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WWT CEO: 5 Channel Tips To Adapt To Cloud Operating Models

Mark Haranas

‘Hardware margin and software and just selling product and potentially services to customers, that’s changing,’ World Wide Technology CEO Jim Kavanaugh tells CRN.

Partners Need To Drive Business Outcomes

There’s a lot of moving parts in our world today in the VAR and system integrator space. From my view, we are leaning in aggressively around being services led, but doing it in a way that you’re talking about networking, data center, security, voice, video, collaboration; and then have management consultants and software developers to enable the back office and the customer experience. Customers sometimes go to a vendor and the vendor says, ‘Well I’ll do this piece, but I’m not ensuring the outcome.’ So we want to be able to work with customers to help work through the complexities of those pieces, but also help them get to driving outcomes that positively impacts their business.

 
Mark Haranas

Mark Haranas is an assistant news editor and longtime journalist now covering cloud, multicloud, software, SaaS and channel partners at CRN. He speaks with world-renown CEOs and IT experts as well as covering breaking news and live events while also managing several CRN reporters. He can be reached at mharanas@thechannelcompany.com.

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