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7 New EMC Products Changing The Face Of The Data Center

EMC says it is preparing not just for the future, but for the steps it'll take toward that future. Partners at EMC World said the company is making the right moves.

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EMC ViPR Controller

For Jeremy Burton, EMC products and marketing president, EMC World was "historic" because it marked a far-reaching change in the company's philosophy and strategy. Over the next year-and-a-half, EMC will begin making certain software freely available to developers that want to give it a test-drive, he said during a presentation. That includes the EMC ViPR Controller, which will be open-sourced as Project CoprHD, as well as EMC ScaleIO, and eventually most, if not all, of EMC's software offerings, Burton said.

"For the customer, the value is clear," Burton said. "For the partner community, systems integrators can take the software in and use it on projects. For the channel, it's demand creation. If we have everyone taking our software, at some point, the customer will come to the point of deployment and use, and that's good for the channel partner. If a developer is going to steal software, we want them to steal ours."

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