Dell Technologies World Digital Experience 2020
Thousands of customers, channel partners and industry leaders flocked to the virtual Dell Technologies World Digital Experience conference Wednesday as the $92 billion infrastructure giant unveiled its new as-a-service strategy: Project Apex.
“It is both an internal and external vision that is essentially the flag we’re planting in the ground on where we’re going from a technology and solutions standpoint for Dell over the coming years,” said Sam Grocott, senior vice president of product marketing at Dell Technologies. “This is directionally where we’re going with the portfolio to bring our solutions together and allow us to simplify not only how we message and deliver these solutions to customers, but even internally—this is a transformation across the company. This is how we sell products, how we market products, how we build products, how we finance products—the whole end-to-end value chain is moving toward Project Apex.”
Dell Technologies World 2020 was initially scheduled to take place in Las Vegas in May 2020 but was changed to a digital event due to the COVID-19 pandemic. The two-day Dell Technologies World Digital Experience virtual event kicked off Wednesday.
CRN breaks down the eight biggest launches and announcements at Dell Technologies World. Partners will be able to sell these offerings to customers and provide their own services as well.