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Chuck Robbins’ 10 Boldest Remarks On Cisco Plus, Webex Investments, And Enterprise 5G Opportunities

‘Every company on the planet came to the realization that they needed to [have] modernized IT infrastructure. So, the opportunity for all of the partners here is also that everyone is moving [forward] from wherever they are. If they were advanced, they’re trying to get even more advanced. And if they were behind, they realized they never want to be in that situation again,’ Cisco CEO Chuck Robbins tells CRN.

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On Cisco’s Plus’ monthly recurring revenue payment structure for partners

The team that architected this obviously had lots of partner involvement in building out the offers, as we always have. I think sometime in the very near future, I’m actually going to be participating in one of our Cisco partner executive exchanges, which we launched like 20 years ago, I think when I was in the channel community. So, that’s where we get the feedback on how we structure these things.

As always, we build these offerings and the profitability programs, and then as we get into the market together, [if] we have to make adjustments we will. But this is sort of the transition that we’re all going through. I’ve talked a lot with the Wall Street over the years about how early in my tenure we were deferring revenue because we were moving to this model. And I think that long-term, it’s good. There’s some short-term pain in how we navigate the implications, but it’s the right thing for all of us in the long run.

 
 
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