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Poly’s Nick Tidd On Hybrid Work And Tackling Supply Chain Constraints With The Help Of Partners

The videoconferencing giant has rolled out Renew, an environmentally friendly buyback program that is helping Poly, alongside its partners, grapple with ongoing supply chain challenges while empowering hybrid work and return to work for customers, the company’s channel chief Nick Tidd told CRN.

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A Market In Transition

Videoconferencing giant Poly, formerly Polycom and Plantronics, has risen to the occasion over the last nearly two years as demand for collaboration technologies went through the roof. The only thing standing in the company’s way right now? Supply chain challenges.

That’s why Poly unveiled its Renew program in October. Not only is it helping Poly hit some of its Green initiatives, but it’s helping the company and its channel partners work around product availably roadblocks with recycled or refurbished hardware. Customers are able to upgrade their home working setups and businesses returning to the office can renovate their spaces and make way for the voice and video solutions that users have grown accustomed to at home, and it’s thanks to the Renew program.

Nick Tidd, Vice President, Global Channel Sales at Poly, sat down with CRN to talk about how Poly’s Renew program works and the benefits it’s extending to partners, the importance of a multi-platform approach to collaboration, and how management will be a huge area of opportunity for Poly’s growing partner base in 2022.

Here’s what Tidd had to say.

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