Fluency

CEO: Chris Jordan

Fluency unveiled its first channel program in August to stake a claim in the hotly competitive security automation, orchestration and analytics market. The College Park, Md.-based startup introduced a two-tier program with benefits around education, deal registration, sales playbooks, and access to the company's subscription products. Fluency started with a direct approach to the market, but is now looking to put more emphasis behind its channel. The company offers its service as a subscription and looks to bring security analytics capabilities to bear to provide context and correlation behind events, run machine learning, and provide automation and orchestration. Fluency differentiates itself by filling the gaps around audit logs and going beyond security alerts to analyze data from many different sources in real time.