Kaseya Exec On New Collaboration Era: ‘It’s Not Our Community, It’s The MSPs’ Community’

‘I want it to be a place where we’re sharing wins and losses. Not just the highlights, but the struggles too. This industry has always had each other’s backs, and we want to provide an environment where that continues. It’s not our community, it’s the MSPs’ community. We’re just here to help guide it and support it,’ says Dan Tomaszewski, Kaseya’s executive vice president of channel.

Kaseya isn’t just talking about community, it’s rebuilding the foundation of what it means to support, empower and grow with MSPs.

With new initiatives ahead of 2026, the Miami-based vendor is doubling down on transparency, enablement and connection, reshaping how it engages with partners in digital spaces and real-world peer ecosystems.

“Community is everything,” Dan Tomaszewski, Kaseya’s executive vice president of channel, told CRN. “It’s not just a marketing term, it’s a core value.”

With new benchmarking tools, an enhanced peer group and enablement programs, the company’s vision is to empower MSPs to win. And Tomaszewski said the team is “laser-focused” on making community not just a support function, but a foundational part of the MSP experience.

Part of that includes a new digital community platform where partners can share feedback, discuss product strategies and collaborate on integrations. Kaseya is also stepping up transparency across social channels and internal forums.

“We’re making sure partners are informed whether they’re reading emails or scrolling social media. It’s about meeting them where they are,” he said.

This increased focus on transparency extends to new Ask Me Anything sessions where partners can engage directly with Kaseya’s product teams. “We’re inviting customers into the conversation,” Tomaszewski said.

The benchmarking tool allows MSPs to input key business metrics, such as net profit, sales and reactive hours, to see how they compare with other MSPs. This in turn helps them better understand their business and identify areas to drive more efficiency and profit, he said.

The larger mission, though, is helping MSPs run more profitable businesses.

“The No. 1 thing partners are asking for is help acquiring customers profitably,” he said. “We’re revamping enablement completely. We’ve got the tools, but now we’re focusing on helping our partners tell their story, build better websites, landing pages and run smarter campaigns.”

Going forward, he said partners should expect to see new enablement programs rolling out over the next few months with the goal of giving MSPs better go-to-market strategies and the support to back it up.

“We’re going to take enablement to new heights that the industry hasn’t seen from a vendor like us,” he said. “We want our partners to feel the support and the love they need.

“I want it to be a place where we’re sharing wins and losses,” he added. “Not just the highlights, but the struggles too. This industry has always had each other’s backs, and we want to provide an environment where that continues. It’s not our community, it’s the MSPs’ community. We’re just here to help guide it and support it.”

Kaseya partner Tommy Vaughn believes Kaseya’s goals around community are moving in the right direction.

“I agree with their focus and I hope they can truly follow through,” Vaughn, president of Lynchburg, Va.-based Central Technology Solutions, told CRN. “If they can help grow the MSP space by adding real value, then I’m all for it. I’d like to be part of that and see how we can grow together.”

And as the competition for MSP mindshare continues to heat up, he said community-first strategies could be a critical differentiator.

“There’s more and more competition for MSPs’ attention,” he said. “And if vendors like Kaseya don’t evolve, they risk becoming irrelevant. A rising tide lifts all ships, and I hope Kaseya can be part of that rising tide.”