Oracle-NetSuite

Oracle co-founder Larry Ellison provided early funding and held a major stake in NetSuite when the company finally bought the cloud application company in 2016 for $9.3 billion.

The acquisition gave Oracle and its partners a huge leap into cloud computing and greater reach into small and midsize businesses, diversifying from Oracle’s main enterprise-level customers.

NetSuite itself gained a larger channel presence from Oracle’s more-established partner ecosystem, while its partners gained Oracle tools more appealing to larger customers.