Google Chrome’s ‘Biggest Upgrade’ In History With Gemini AI: 5 Keys To Know
Starting this week, Google’s Gemini AI technology will be integrated into the world’s most popular web browser, Chrome, with new features to streamline tasks and navigate the internet more intuitively. Here are five key features and things to know.
Gemini will first be integrated into desktops in the U.S. for Mac and Windows users with the goal of streamlining tasks, boosting security and making navigating the internet more intuitive. Gemini inside Chrome will soon launch on Android and Apple iOS.
“This represents the biggest upgrade to Chrome in its history,” said Mike Torres, vice president of product for Google Chrome, in a blog post.
“We’re building Google AI into Chrome across multiple levels so it can better anticipate your needs, help you understand more complex information and make you more productive when you browse the web,” Torres said. “All while keeping you safe.”
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Gemini in Chrome will roll out to business users in the coming weeks via Google Workspace in the U.S.
Here are the five keys to know about Gemini being built into Google Chrome.
Gemini In Chrome
The new Gemini in Chrome can understand the context of what users are doing across multiple tabs, answer questions and integrate with other Google services like Google Docs and Calendar.
Gemini aims to help users clarify complex information on any webpage or multiple webpages.
“Imagine you’re a student researching a topic for a paper, and you have dozens of tabs open. Instead of spending hours jumping between sources and trying to connect the dots, your new AI browsing assistant—Gemini in Chrome—can do it for you,” said Parisa Tabriz, vice president of Google Chrome, in a blog post. “Gemini can answer questions about articles, find references within YouTube videos, and will soon be able to help you find pages you’ve visited so you can pick up exactly where you left off.”
Agentic AI In Google Chrome
The tech giant will add agentic AI capabilities into Chrome that can perform multistep tasks via Gemini.
Users can tell Gemini in Chrome what they want to get done, so Gemini can act on webpages on their behalf.
For example, the agentic technology will enable summarization of content from multiple websites or even have Gemini book people’s haircuts and order groceries.
“We’re developing more advanced agentic capabilities for Gemini in Chrome that can perform multistep tasks for you from start to finish, like ordering groceries. You’ll remain in control as Chrome handles the tedious work, turning 30-minute chores into three-click user journeys,” said Tabriz.
Chrome Address Bar’s New ‘AI Mode’
Google Gemini is adding its most powerful AI search ability, dubbed AI Mode, to the Chrome address bar.
AI Mode allows users to ask longer, more complex questions and get a helpful AI response, with the ability to ask follow-up questions in AI Mode and dive deeper on the web. Chrome can suggest relevant questions based on the context of the page.
“You can use AI Mode to ask complex, multipart questions from the same place you already search and browse the web. You can then dive deeper by asking follow-up questions and exploring relevant web links,” said Tabriz.
“For example, if you’re shopping for a mattress, [AI Mode] might suggest follow-ups searches like ‘What’s the warranty policy?’ This makes getting information from the Chrome [AI Mode] simpler than ever before,” Tabriz said.
Chrome Security Boosts, Gemini Nano
Google said it’s continuing to evolve how the company uses AI to help users navigate threats on the web.
Safe Browsing’s Enhanced Protection mode uses Gemini Nano to help identify tech support scams that try to trick Chrome users into downloading harmful software.
“Soon, we’ll be expanding this protection to also stop sites that use fake viruses or fake giveaways to trick you,” said Torres.
Another security feature includes Chrome now using AI to learn a user’s preferences and to take into account signals like site quality.
In addition, Gemini in Chrome will use AI as a password agent to enable users to change saved passwords with a single click on supported sites like Spotify, Coursera, H&M and more.
“The browser is no longer just a window to the web; it’s an intelligent partner that learns and adapts to your needs. This next era of Chrome is all about making the web even more helpful, more secure and more intuitive,” said Tabriz.
Google Doesn’t Have To Sell Off Chrome
After years of legal battles, a federal judge this month said Google does not have to sell its Chrome web browser business to avoid alleged anti-monopoly practices.
A ruling this month by Judge Amit Mehta lets Google retain control of Chrome and Android mobile operating system, while barring certain exclusive contracts with device makers, such as Apple, and browser developers. Google can still make payments to partners such as Apple to feature its search engine.
However, Google has been ordered to share data with rival companies in a move to open up competition in the online search market.
This ruling has paved the way for Google to officially launch Gemini inside Chrome.