10 Hot Cloud Computing Startup Companies To Watch In 2023

These 10 innovative cloud computing startups have a bright future in 2023 by helping customers cut cloud costs, better leverage cloud data, and simplify multi-cloud environments.

As more businesses of all shapes and sizes double down on cloud computing in 2023, there are 10 red-hot cloud startups waiting to deliver a slew of innovation and solutions in a market expected to witness massive growth again this year.

These cloud startups have the capabilities to cut cloud costs in half, provide next-level data insights, deliver autonomous cloud networking, and help customers manage multi-cloud environments with ease.

Cloud startup companies will be in high demand this year as 2023 looks to be another high-growth year for cloud computing regardless of any inflation or macroeconomic issues.

“Cloud computing will continue to be a bastion of safety and innovation, supporting growth during uncertain times due to its agile, elastic and scalable nature,” said Sid Nag, vice president and analyst at Gartner in a recent statement. “Cloud migration is not stopping [in 2023].”

[Related: AWS Earning Preview: Layoffs, Andy Jassy, Margins On Deck]

Public cloud sales alone are expected to reach an all-time high of $544 billion in 2023 on a worldwide basis, representing an annual growth rate of 21 percent.

Many of the innovative and fast-growing cloud startups in the market today are focused on cutting cloud costs via automation and cost optimization solutions, while others are leveraging artificial intelligence (AI) and machine learning (ML) to secure and provide business outcomes around cloud data.

“Cloud is the powerhouse that drives today’s digital organizations,” said Nag.

Hot cloud startups in 2023 include the likes of Chronosphere, Yotascale, Aviatrix Systems and Cloudbrink, many of which have raised millions in funding from investors as well as some that are planning an IPO this year. These cloud computing startups are also doubling down or forming new partnerships with the largest cloud companies in the world like Amazon Web Services, Google Cloud and Microsoft.

CRN breaks down the 10 hottest cloud computing startups that customers, investors and channel partners need to watch in 2023.


CEO: John Case

Acumatica is an innovator in cloud enterprise resource planning (ERP) that provides adaptable cloud and mobile technology with a unique all-inclusive user licensing model, enabling a complete real-time view of customers’ business anywhere.

Through its worldwide network of partners, Kirkland, Wash.-based Acumatica provides a full suite of integrated business management applications designed to help mid-sized companies thrive in today’s cloud market. Acumatica’s future-proof Cloud xRP Platform is designed for the most cost-effective, flexible, and efficient way to deploy and support infrastructure and cloud business applications.

Last year, Acumatica hired former Unify Square CEO John Case as its new leader.


CEO: Barry Padgett

Amperity provides a data platform built to turn customers siloed data into a next-level client experience aimed to boost marketing performance and drive revenue.

The Seattle-based startup’s Customer Data Platform seeks to revolutionize the way organizations identify, understand, and connect with their customers by leveraging AI to deliver actionable insights.

Last year, Amperity formed a strategic collaboration agreement with AWS to help support digital transformations for companies looking to deploy first-party data strategies. Additionally, the startup recently launched its new Amperity Profile Accelerator that help customers build marketing cloud activations from a more complete and easier-to-use dataset.

Aviatrix Systems

CEO: Steve Mullaney

Aviatrix intelligent cloud networking solutions programs native cloud constructs to maintain the simplicity and automation specific to each cloud provider such as AWS, Microsoft and Google Cloud.

Santa Clara, Calif.-based Aviatrix can simplify and accelerate cloud migrations, while optimizing business-critical application availability, performance, security, and cost with multicloud networking software with a consistent operational model across cloud service providers.

The cloud company is doubling its revenue every year and raised $200 million in funding in 2021. Aviatrix Systems was revamped in 2019 when it hired IT industry veteran Steve Mullaney as its new CEO.

Cast AI

CEO: Yuri Frayman

Startup Cast AI says it can cut customers’ cloud bills in half, automate DevOps tasks and ensure business continuity due to its multi-cloud capabilities.

The Miami-based startup’s platform enables customers to automatically optimize and reduce their cloud costs without any manual intervention, while also managing cloud resources.

The Kubernetes and cloud cost management specialist looks to dramatically reduce cloud spending for customers particularly running on AWS, Google Cloud Platform and Microsoft Azure. Powered by AI, the company’s technology analyzes multiple data points to find an optimal cost-performance ratio. The platform delivers a cost-efficient and resilient infrastructure for all types of Kubernetes workloads.

Last year, Cast AI launched Security Insights, a security analysis tool that fully integrates into the startup’s signature cloud optimization platform.


CEO: Martin Mao

The New York City-based startup has hit the ground running in 2023 by raising $115 million in funding in January, increasing Chronosphere’s valuation to $1.6 billion.

Chronosphere dubs itself as the only cloud native observability platform that puts engineering organizations back in control by taming rampant data growth and cloud native complexity.

The red-hot cloud startup offers an open-source platform that’s built for cloud-native scale and complexity, with the goal of helping customers identify and remediate problems faster. Chronosphere‘s cloud observability platform provides immediately actionable detection of customer-facing issues to speed up time to remediation, streamline engineering workloads, and improve the end-user experience.

In 2022, the company tripled its annual recurring revenue and employee headcount.


CEO: Prakash Mana

Cloudbrink emerged from stealth in late 2022 with $25 million in funding to launch the industry’s first hybrid access as-a-service that delivers enterprise-grade network performance, reliability and security.

The Sunnyvale, Calif.-based startup’s mission is to enable an in-office experience for users anywhere while reducing operational complexity for network, security and IT administrators. The company’s access edges, Fast Edges, enables Cloudbrink users to react rapidly to changes in demand.

Cloudbrink uses artificial intelligence and machine learning to provide hybrid access as-a-Service (HAaaS), to accelerate performance for cloud, data center and SaaS applications. Targeting the new era of hybrid and remote workforces, Cloudbrink’s software in a cloud environment provides a secure end-to-end connection built on dark network and zero trust principles.

Kong Inc.

CEO: Augusto Marietti

The San Francisco-based startup dubs itself the owner of the fastest cloud native API management platform in the world.

Named a ‘leader’ in Gartner’s 2022 Magic Quadrant for Full Lifecycle API Management, Kong provides software and services that connect APIs and microservices natively across and within clouds, Kubernetes, data centers, and more.

Kong’s open sourced connectivity platform allows customers to reliably and securely manage the full lifecycle of APIs and services for modern architectures, including microservices, serverless and service mesh. The startup partners deeply with AWS with some of Kong’s offering now available on the AWS Marketplace.


CEO: Ramesh Prabagaran

Prosimo’s combines cloud networking, performance, security, observability, and cost management with the goal of simplifying multi-cloud infrastructure for customers.

The startup’s Full Stack Cloud Transit platform is all powered by data insights and machine learning models with autonomous cloud networking to reduce complexity and risk. Customers can innovate faster and remain in control with the Prosimo integrated stack.

In 2022, the San Jose, Calif.-based startup formed a tight partnership with AWS to provide complete end-to-end orchestration for the new AWS Vertified Access. Prosimo and AWS are working together to allow enterprises to customize and deploy zero trust network access (ZTNA) rapidly while ensuring complete data and traffic control.


CEO: Balaji Ganesan

Created by the founders of Apache Ranger, Privacera provides a SaaS-based data access and governance platform to allow analytics teams to simply data access, security and privacy for applications and analytical workloads.

The Fremont, Calif.-based startup provides a unified view and control for securing sensitive data across multiple cloud services such as AWS, Azure, Databricks, GCP and Snowflake. Privacera’s open standards platform helps automate sensitive data discovery, mask sensitive data, and manage high-fidelity policies at petabyte scale on-premises and in the cloud.

The startup’s goal is to help customers use data effectively and responsibly, while guiding them along their data journey.


CEO: Asim Razzaq

Yotascale delivers scalable cloud cost management with predictability, business insights, and time to value to help customers reduce their cloud spending as much as possible.

The Palo Alto, Calif.-based startup recently saved customer Zoom $600,000 in unnecessary cloud costs in just one month thanks to Yotascale’s anomaly detection capability.

Yotascale dubs itself as providing the only solution that makes it easy for distributed teams to take ownership of cloud costs, deliver all-in-one support for multi-cloud and containers, and provide actionable recommendations that make optimizing cloud costs simple and predictable. The company’s offering is designed for modern architectures at scale.